SaaS Lifetime Value Calculator

Estimate customer lifetime value based on subscription data and churn rates

Basic
Advanced
Segmented
SMB
5% churn
Enterprise
2% churn
Startup
8% churn
Individual
12% churn

Customer Lifetime Value

$1,000
Likely range: $850-$1,150

This is 5.0x your customer acquisition cost

20
Avg. Months
$35
Monthly Profit
400%
ROI

Revenue Breakdown

70%
20%
10%
Subscription
Upsells
Services

LTV Growth Over Time

Month 1: $35 profit ($50 revenue, 70% margin)

Month 6: $210 cumulative profit

Month 12: $420 cumulative profit

Month 20: $700 cumulative profit

Break-even point: Month 6 (Payback on $200 CAC)

This calculator provides estimates based on typical SaaS metrics. For precise financial forecasting, consult with a financial advisor.